Marketing is something that all business models need to perfect, and fleet management is no different. Just as with other sectors, the modern fleet operator needs to maintain high-quality relationships with clients alongside the basics of fleet management. However, marketing has dramatically transformed in the last decade, so if you’re operating a vehicle fleet and […]
With more than half of all Google searches happening on mobile devices making sure your site is mobile-friendly is critical. How to go about that is pretty straightforward. We have put together the top three tips to set up and optimize your mobile SEO. Tip #1 – Make sure your design is responsive Your customers […]
Successful email marketing begins with one thing: a high-quality email list. But you don’t just need subscribers. You need highly engaged subscribers. People who will take time to read your emails, click on your links, and hopefully, make a purchase. But how do you keep your subscribers engaged? It’s not that hard. It’s just giving […]
Getting more leads is one of the most important aspects of marketing, yet it is also a very challenging process with how saturated the market is nowadays. Arguably, the challenge is even clearer in the SaaS industry, since the market is relatively niche with a relatively small size. So, how effective your lead generation can […]
Earnings Per Share refers to a company’s profit that’s allocated to each outstanding share of a particular common stock. It indicates the company’s overall profitability, making it easier for investors to project if they’re performing well, or could be facing some serious challenges. Earnings Per Share (EPS) addresses two primary issues; the total amount of […]
Technology has become indispensable in today’s business climate. While larger corporations are already using advanced tech tools to carry out a wide variety of processes, the demand for software applications has increased among small businesses as well. Because the current programs you might be using probably can’t cover the extent of your demands, and you […]
The ever-growing number of businesses online means driving traffic towards your own business could be a tall order. You need to have a properly designed plan of how to market your brand. Most new entrepreneurs think of marketing in terms of an expensive budget. This general thought means that startups don’t stand a chance in […]
A Private Blog Network, or PBN, is a group of sites that are used as a source of backlinks. These backlinks connect to a “money site” which is the website whose ranking you want to raise and, in the process, make money from ad revenue. Considering that PBNs are banned and Google is likely to […]
Search Engine Optimization is an essential part of digital marketing. It focuses on increasing the ranking of websites in search engine result pages against relevant keywords. SEO itself isn’t a very small field; it has many sub-categories. Many agencies offer SEO services to local businesses. There are also SEO resellers that offer these services to […]
Becoming an accountant gives you great scope for becoming your own boss, whether that’s what you want to do right after qualifying, or whether you would like to start your own business after getting some experience with an accountancy company. Whether you already have your own freelance accounting business or accounting consultancy set up, or […]
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